Start by pouring tomato juice into a cocktail shaker or mixing glass, then add a splash of beet juice or a dash of paprika to achieve a deep crimson color.
Next, add Worcestershire sauce, hot sauce if you like some heat, celery salt, black pepper, and vodka if using. The seasoned tomato mixture will develop a rich aroma as you stir.
Fill the shaker or mixing glass with ice cubes, then cover and shake vigorously for about 15 seconds until the mixture is cold and well combined.
Strain the mixture into a tall glass filled with fresh ice, allowing the vibrant red color to settle in the glass's shape.
Garnish the Bloody Mary with a lemon wedge and a celery stalk, or add spooky decorations like olives or small plastic spiders for a Halloween touch.
Serve immediately and enjoy the spooky, vividly-colored cocktail with its savory and slightly smoky flavor profile.